Multimodal metaphor and metonymy in advertising

Multimodal metaphor and metonymy in advertising /

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: Pérez Sobrino, Paula (Author)
Format: Electronic eBook
Language:English
Published: Amsterdam ; Philadelphia : John Benjamins Publishing Company, 2017
Series:Figurative Thought and Language (FTL), volume 2
Subjects:
Metaphor.
Metonyms.
Advertising > Language.
metaphor.
metonymy.
Local Note:ProQuest Ebook Central
Description
Physical Description:1 online resource (vii, 232 pages)
Bibliography:Includes bibliographical references and index.
ISBN:9789027264671
9027264678
9027209863
9789027209863
ISSN:2405-6944 ;
Source of Description, Etc. Note:Online resource; title from digital title page (viewed on December 21, 2017).

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