Social Media Marketing : an Hour a Day.
Updated with 100 pages of new content, this edition is better than everIn the newest edition of his top-selling book, social media expert Dave Evans bypasses theory to provide you with practical, hands-on advice on developing, implementing, and measuring social media marketing campaigns. In what can...
Saved in:
| Online Access: |
Full text (MCPHS users only) |
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| Main Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken :
John Wiley & Sons,
2012
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| Edition: | 2nd ed. |
| Subjects: | |
| Local Note: | ProQuest Ebook Central |
| Summary: | Updated with 100 pages of new content, this edition is better than everIn the newest edition of his top-selling book, social media expert Dave Evans bypasses theory to provide you with practical, hands-on advice on developing, implementing, and measuring social media marketing campaigns. In what can be an overwhelming topic, he demystifies the jargon, dispels the myths, and helps you develop an effective, day-by-day plan. Revised and updated with more than 100 pages of new material on all the latest developments, Evans includes new and updated coverage on Facebook, Twitter, and Google+; the lat. |
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| Physical Description: | 1 online resource (434 pages) |
| ISBN: | 9781118227671 1118227670 9781118240540 1118240545 |
| Source of Description, Etc. Note: | Print version record. |
