Political consultants and campaigns : one day to sell /
A unique empirical and theoretical analysis of political consultants and how they achieve electoral success for their candidates.
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| Online Access: |
Full text (MCPHS users only) |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Boulder, Colo. :
Westview Press,
2012
|
| Series: | Transforming American politics.
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| Subjects: | |
| Local Note: | ProQuest Ebook Central |
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| 100 | 1 | |a Johnson, Jason |q (Jason Adam), |d 1976- |1 https://id.oclc.org/worldcat/entity/E39PBJhhpxw3Q7r4VKTwJ9Btrq | |
| 245 | 1 | 0 | |a Political consultants and campaigns : |b one day to sell / |c Jason Johnson. |
| 260 | |a Boulder, Colo. : |b Westview Press, |c ©2012. | ||
| 300 | |a 1 online resource (vii, 309 pages) | ||
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| 490 | 1 | |a Transforming American politics | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a The candidate -- The message -- The issues -- The negative ad -- The internet campaign. | |
| 520 | |a A unique empirical and theoretical analysis of political consultants and how they achieve electoral success for their candidates. | ||
| 546 | |a English. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Political consultants |z United States. | |
| 650 | 0 | |a Political campaigns |z United States. | |
| 650 | 0 | |a Campaign management |z United States. | |
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| 776 | 0 | 8 | |i Print version: |a Johnson, Jason (Jason Adam), 1976- |t Political consultants and campaigns. |d Boulder, Colo. : Westview Press, ©2012 |w (DLC) 2011004728 |
| 830 | 0 | |a Transforming American politics. | |
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