Understanding approaches to garment fit /
The concept of fit continues to be both elusive and inconclusive and as a construct, fit is difficult to study objectively. Throughout history body size and shape have presented great dilemma for wearers, makers and marketers of garments. The greatest challenge has been to measure the body adequatel...
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| Online Access: |
Full text (MCPHS users only) |
|---|---|
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Bradford, England] :
Emerald,
2007
|
| Series: | Journal of fashion marketing and management ;
v. 11, no. 3. |
| Subjects: | |
| Local Note: | ProQuest Ebook Central |
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| 245 | 0 | 0 | |a Understanding approaches to garment fit / |c guest editor, Rose Otieno. |
| 260 | |a [Bradford, England] : |b Emerald, |c [2007] | ||
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| 490 | 1 | |a Journal of fashion marketing and management, |x 1361-2026 ; |v v. 11, no. 3 | |
| 500 | |a Title from PDF caption (viewed November 27, 2007). | ||
| 504 | |a Includes bibliographical references. | ||
| 505 | 0 | |a Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Guest editorial; The Standards Australia sizing system: quantifying the mismatch; Ethical practice and methodological considerations in researching body cathexis for fashion products; Usability of pattern customising technology in the achievement and testing of fit for mass customisation; Fit preferences of female consumers in the USA; Fashion supply chain organisation and management between the UK and China; Cognitive source and clothing retail; The early-adolescent female clothing consumer; Home sewers' satisfaction with fit of apparel patterns. | |
| 520 | |a The concept of fit continues to be both elusive and inconclusive and as a construct, fit is difficult to study objectively. Throughout history body size and shape have presented great dilemma for wearers, makers and marketers of garments. The greatest challenge has been to measure the body adequately enough to generate garments that fit the body in a way that wearers prefer. In understanding garment fit, three themes emerge: how to efficiently measure the body in order to capture size and shape; how to analyze and utilize data to create a match between the body, garments and consumer preferenc. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Clothing and dress measurements. | |
| 650 | 0 | |a Fashion merchandising. | |
| 700 | 1 | |a Otieno, Rose. | |
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