Understanding approaches to garment fit /
The concept of fit continues to be both elusive and inconclusive and as a construct, fit is difficult to study objectively. Throughout history body size and shape have presented great dilemma for wearers, makers and marketers of garments. The greatest challenge has been to measure the body adequatel...
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| Online Access: |
Full text (MCPHS users only) |
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| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Bradford, England] :
Emerald,
2007
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| Series: | Journal of fashion marketing and management ;
v. 11, no. 3. |
| Subjects: | |
| Local Note: | ProQuest Ebook Central |
Table of Contents:
- Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Guest editorial; The Standards Australia sizing system: quantifying the mismatch; Ethical practice and methodological considerations in researching body cathexis for fashion products; Usability of pattern customising technology in the achievement and testing of fit for mass customisation; Fit preferences of female consumers in the USA; Fashion supply chain organisation and management between the UK and China; Cognitive source and clothing retail; The early-adolescent female clothing consumer; Home sewers' satisfaction with fit of apparel patterns.
