Analyzing the social web /

Analyzing the Social Web provides a framework for the analysis of public data currently available and being generated by social networks and social media, like Facebook, Twitter, and Foursquare. Access and analysis of this public data about people and their connections to one another allows for new...

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: Golbeck, Jennifer
Format: Electronic eBook
Language:English
Published: Amsterdam : Elsevier, 2013
Edition:1st ed.
Subjects:
Local Note:ProQuest Ebook Central
Table of Contents:
  • Introduction
  • Nodes, edges, and network measures
  • Network structure and measures
  • Network visualization
  • Tie strength
  • Trust
  • Understanding structure through user attributes and behavior
  • Building networks
  • Entity resolution and link prediction
  • Propagation in networks
  • Community-maintained resources
  • Location-based social interaction
  • Social information filtering
  • Social media in the public sector
  • Business use of social media
  • Privacy
  • Case study: social network strategies for surviving the zombie.