Hyperformance : using competitive intelligence for better strategy and execution

Hyperformance : using competitive intelligence for better strategy and execution /

"Effective strategies for outsmarting the competition and driving better bottom-line results. In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive intelligence for the CIA into effective strategies for businesses wanting to stay on the leading...

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: Waters, T. J.
Format: Electronic eBook
Language:English
Published: San Francisco : Jossey-Bass, 2010
Edition:1st ed.
Subjects:
Business intelligence.
Strategic planning.
Competition.
Local Note:ProQuest Ebook Central

MARC

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504 |a Includes bibliographical references and index. 
505 0 |a The DNA of competitive advantage -- Leadership's new benchmark -- It's all about networks -- Collecting data; new school and old school -- All the world's a trade show stage -- Denial, deception, and other forms of flattery -- Psychological forensics : CSI of the mind -- Negotiations : mastering the evil art -- Social network analysis and communities -- Tactical advantage : the who -- Operational advantage : the how -- Strategic advantage : the what -- Epilogue: A look back at the next twenty years. 
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