Updating the USDA national breastfeeding campaign : workshop summary /
Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastf...
Saved in:
| Online Access: |
Full text (MCPHS users only) |
|---|---|
| Corporate Author: | |
| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Washington, D.C. :
National Academies Press,
2011
|
| Subjects: | |
| Local Note: | ProQuest Ebook Central |
| Summary: | Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastfeeding mother to be successful. More than a decade after the campaign began, USDA wants to update it, taking into account changes in the WIC program, participants, and technology. On April 26, 2011, the IOM hosted a workshop to bring together experts to discuss what has changed since Loving Support began, lessons learned from other public health campaigns, and suggestions for where to take the campaign in the future. |
|---|---|
| Physical Description: | 1 online resource (ix, 114 pages) : illustrations (some color), color maps |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9780309219204 0309219205 1283376385 9781283376389 |
| Source of Description, Etc. Note: | Print version record. |
