Updating the USDA national breastfeeding campaign : workshop summary

Updating the USDA national breastfeeding campaign : workshop summary /

Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastf...

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Corporate Author: Institute of Medicine (U.S.). Food and Nutrition Board
Other Authors: Whitacre, Paula, Moats, Sheila A.
Format: Electronic eBook
Language:English
Published: Washington, D.C. : National Academies Press, 2011
Subjects:
Breastfeeding > United States.
Breastfeeding > Economic aspects > United States.
Breastfeeding promotion > United States.
Poor women > Education > United States.
Infants > Nutrition.
Health promotion > United States.
Nuclear facilities > United States.
Breastfeeding.
Maternal and infant welfare.
Breast Feeding
Infant Welfare
Infant Nutritional Physiological Phenomena
United States
Local Note:ProQuest Ebook Central
Table of Contents:
  • Opening session
  • What has changed?
  • Lessons learned from other social marketing and breastfeeding campaigns
  • Where does the breastfeeding campaign go from here?
  • Responses and concluding remarks.

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