Beyond the ultimate question : a systematic approach to improve customer loyalty /

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Bibliographic Details
Online Access:	Full text (MCPHS users only)
Main Author:	Hayes, Bob E., 1963- (Author)
Format:	Electronic eBook
Language:	English
Published:	Milwaukee, Wisconsin : ASQ Quality Press, 2009
Subjects:	Customer loyalty. Consumer satisfaction. Customer services.
Local Note:	ProQuest Ebook Central

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Full text (MCPHS users only)