The pursuit of pleasure : overcoming a civilizational challenge /

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Authors: Dallan, Arsen (Author), Dallaky̜an, Karlen (Author)
Format: Electronic eBook
Language:English
Published: Stuttgart [Germany] : Ibidem, 2016
Subjects:
Local Note:ProQuest Ebook Central
Table of Contents:
  • Intro
  • CONTENTS
  • ACKNOWLEDGMENTS
  • INTRODUCTION
  • CHAPTER 1. NATURE AND ESSENCE OF THE PLEASURE PHENOMENON
  • Epicurean School on Pleasure
  • Stoics and Pleasure
  • Cynics and Pleasure
  • Modern Science on Pleasure
  • CHAPTER 2. PLACE AND ROLE OF PLEASURE IN BEHAVIORAL MARKETING
  • Decision-Making Process and Role of a Pleasure in It
  • Evolution and Socio-Creative Differentiation
  • Pleasure Became a Commodity, and Marketing Enslaved People
  • The Ultimatum of Pleasure
  • Can Humans Resolve The Ultimatum of Pleasure
  • What To Expect If We Succeed
  • CHAPTER 3. EVOLUTION OF CULTURE AND PLEASURE
  • Pleasure of the Dionysian culture
  • Pleasure of the Apollonian culture
  • Pleasure in the life of a medieval person
  • Pleasure in the Renaissance era
  • Pleasure of the Faustian culture of Modern Times
  • CHAPTER 4. PLEASURE IN THE AGE OF MASS CONSUMPTION
  • Boring century?
  • A black hole in the internal space
  • Boredom for sale
  • Oil will end, boredom will not
  • Pleasure in communication
  • Social networks in the blend pool
  • Communication as food
  • Loss of pleasure
  • To return communication value. To return pleasure
  • 10 friends" experiment
  • 100 phrases" Game
  • Pleasure in the game
  • What attracts us so much in games?
  • The reason of dependence on gambling.
  • A prophylactic role of games
  • How not to get into the game dependence
  • To use games for benefit
  • Pleasure from information, news
  • A life in the phone
  • The body is melting
  • Temptation of information
  • Pleasure from news
  • Marketing and news
  • Stories and storytelling
  • Born for gossips
  • Information ecology
  • Pleasure from conformity, social concordance
  • Pleasure from social confirmation
  • Non-conformism as a mistake
  • Conformism as a way of survival
  • Pleasure dualism
  • Pleasure from being useful. Help cures
  • A desire to help is in our blood.
  • Deviation towards the norm
  • Indulgences: more often, more numerous
  • To surpass the pleasure from help
  • Dark side of fault
  • CHAPTER 5. THE ULTIMATUM OF PLEASURE. CONSUMER CAPITALISM VS HUMANISTIC CULTURE
  • Knowledge about humans against humans
  • Easy pleasure became a narcotic
  • Between pain and pleasure
  • The Ultimatum: a man or a consumer
  • CHAPTER 6. HOW TO RISE ABOVE PLEASURE
  • The sense of pleasure
  • The pleasure generates desire and stress
  • Dopamine trace
  • Exercises from Roberto Assagioli. Desire is at the heart of everything
  • How to arouse the desire according to R. Assagioli
  • Exercises to develop willpower by R. Assagioli
  • Soul gymnastics
  • Exercises to train the will in everyday life
  • Physical exercises for training the will
  • Exercises from Kelly McGonigal
  • Breath
  • Five-minute ecological charging
  • Healthy sleep
  • Pause of 10 minutes
  • To take away tomorrow
  • To draw a future portrait
  • Not to block, not to blame
  • Progress
  • Exercises from Arsen Dallan
  • Little no's
  • To control the internal monologue
  • Me of yesterday"-the chief
  • The exact schedule
  • Surround yourself with generators of desires
  • Other exercises
  • Meditation
  • Meals
  • To tease yourself
  • Tension of muscles
  • Intermediate terms
  • Desire in the service of usefulness
  • The scheme of moving towards pleasure
  • Habits are a way to learn to derive new pleasure
  • How to form habits
  • Not to allow to be deprived of deliberate pleasure
  • Fear steals pleasure
  • Another one's will steals pleasure
  • Automatisms steal pleasure
  • Another one's violent will
  • Absence of sense steals pleasure
  • To rethink the system of values
  • CHAPTER 7. TRAPS OF PLEASURE
  • Where the Unconscious Pleasure Leads to
  • Pleasure from Suffering
  • Pleasure from Isolation
  • Pleasure from Belonging
  • Pleasure from Domination and Submission.
  • Pleasure from Escape
  • Pleasure and Guilt
  • CHAPTER 8. WHAT WILL HAPPEN WHEN WE RISE ABOVE PLEASURE
  • Man-God and God-Man
  • The need for the New Humanism
  • CONCLUSION.