The global manager's guide to cultural literacy /
Global managers need to communicate and connect with many different cultures. The new language of business is cultural literacy, which encompasses basic knowledge of business language, culture and the local economy. This book provides a general overview and specific examples of cultural literacy. It...
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Full text (MCPHS users only) |
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| Main Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Newcastle upon Tyne :
Cambridge Scholars Publishing,
2019
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| Subjects: | |
| Local Note: | ProQuest Ebook Central |
MARC
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| 100 | 1 | |a Grosse, Christine Uber, |e author. | |
| 245 | 1 | 4 | |a The global manager's guide to cultural literacy / |c by Christine Uber Grosse. |
| 264 | 1 | |a Newcastle upon Tyne : |b Cambridge Scholars Publishing, |c [2019] | |
| 264 | 4 | |c ©2019 | |
| 300 | |a 1 online resource | ||
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| 504 | |a Includes bibliographical references. | ||
| 505 | 0 | |a Intro; Dedication; Epigraph; Table of Contents; Acknowledgements; Introduction; The Americas; Chapter One; Chapter Two; Chapter Three; Asia; Chapter Four; Chapter Five; Europe; Chapter Six; Chapter Seven; Chapter Eight; Photo Copyright Information; Resources and References | |
| 520 | |a Global managers need to communicate and connect with many different cultures. The new language of business is cultural literacy, which encompasses basic knowledge of business language, culture and the local economy. This book provides a general overview and specific examples of cultural literacy. It will provide managers with a basic understanding of the business language, culture and economy of seven countries in the G-20, including Brazil, Mexico and the US in the Americas, China and South Korea in Asia, and France and Germany in Europe. For global managers, knowing even the basics about a cou. | ||
| 588 | 0 | |a Online resource; title from PDF title page (EBSCO, viewed May 22, 2019). | |
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| 650 | 0 | |a Management |v Cross-cultural studies. | |
| 650 | 0 | |a International business enterprises |x Management. | |
| 650 | 0 | |a Organizational behavior |v Cross-cultural studies. | |
| 650 | 0 | |a Intercultural communication. | |
| 776 | 0 | 8 | |i Print version: |a Grosse, Christine Uber. |t Global manager's guide to cultural literacy. |d Newcastle upon Tyne : Cambridge Scholars Publishing, [2019] |z 1527530787 |z 9781527530782 |w (OCoLC)1090914527 |
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