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    Multimodality in higher education

    Published 2016
    Table of Contents: “…Ploughing the field of higher education: an interview with Gunther Kress / Anders Bjorkvall -- The past in the present: modes, gaze and changing communicative practices in lectures / Lucia Thesen -- Aspects of multimodality in higher education monographs / Tuomo Hiippala -- Multimodality, argument and the persistence of written text / Lesley Gourlay -- Multimodal academic argument: ways of organising knowledge across writing and image / Arlene Archer -- Genre inside/genre outside: how university students approach composing multimodal texts / Bronwyn T. …”
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    The handbook of media and mass communication theory. Volume 1

    Published 2014
    Table of Contents: “…4 Semiotics and the MediaFerdinand de Saussure; Roland Barthes; Judith Williamson; Robert Hodge and Gunther Kress; Algirdas Julien Greimas; How Do I Analyze a Media Text?…”
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    Electronic eBook