Inside Ikea. Episode 3, Ikea : the Indian expansion

Inside Ikea. the Indian expansion / Episode 3, Ikea :

Ikea might be a worldwide store, but until now it's been outside the Indian market. Now, Ikea attempts to open a new store and introduce the Ikea concept to an entirely new market.

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Other Authors: Swingler, Tom (Producer), Farquhar, Rob (Director), Gammon, Lottie (Director, Producer), Colman, Olivia (Narrator)
Format: Electronic Video
Language:English
Published: [Washington, District of Columbia] : MagellanTV, 2018
Subjects:
Ikea (Firm)
Furniture industry and trade > India.
Export marketing > India.
Product design > India.
Furniture design > India.
Documentary television programs.
Television mini-series.

Internet

Full text (MCPHS users only)

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