Research in e-service /
With the proliferation of the Internet in marketing, it has become clear thatmere Web presence, as well as the information and sales functions ofe-commerce, need to be supplemented by electronic service, or e-service. In fact, it has been suggested that as e-commerce is gradually advancing into the...
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Online Access: |
Full text (MCPHS users only) |
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Other Authors: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Bradford, England :
Emerald Group Pub.,
2002
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Series: | International Journal of Service Industry Management.
v. 13. |
Subjects: | |
Local Note: | ProQuest Ebook Central |