Electronic commerce in the retail sector : from exploratory channel to strategic necessity /

Whilst the Internet is already exerting a considerable impact upon society, in general, it is in the arena of trade and commerce that the Internet's most significant influence has been witnessed. As global competition intensifies, an organization's effective operational performance, and co...

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Other Authors: Doherty, Neil F., Ellis-Chadwick, Fiona
Format: Electronic eBook
Language:English
Published: Bradford, England : Emerald Group Pub., 2006
Series:International journal of retail & distribution management ; v. 34, no. 4/5.
Subjects:
Local Note:ProQuest Ebook Central