Electronic commerce in the retail sector : from exploratory channel to strategic necessity /
Whilst the Internet is already exerting a considerable impact upon society, in general, it is in the arena of trade and commerce that the Internet's most significant influence has been witnessed. As global competition intensifies, an organization's effective operational performance, and co...
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| Online Access: |
Full text (MCPHS users only) |
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| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bradford, England :
Emerald Group Pub.,
2006
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| Series: | International journal of retail & distribution management ;
v. 34, no. 4/5. |
| Subjects: | |
| Local Note: | ProQuest Ebook Central |
| Summary: | Whilst the Internet is already exerting a considerable impact upon society, in general, it is in the arena of trade and commerce that the Internet's most significant influence has been witnessed. As global competition intensifies, an organization's effective operational performance, and competitive positioning have become more dependent upon its ability to successfully exploit information technologies. Against this background, the Internet, through its high levels of connectivity, reach and adoption, has probably become the most influential of the vast array of technologies available to busine. |
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| Physical Description: | 1 online resource (197 pages) |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 184544986X 9781845449865 1845449878 9781845449872 |
| ISSN: | 0959-0552 ; |
| Source of Description, Etc. Note: | Print version record. |
