Understanding business research /

Explore the essential steps for data collection, reporting, and analysis in business research. Understanding Business Research offers a comprehensive introduction to the entire process of designing, conducting, interpreting, and reporting findings in the business environment. With an emphasis on the...

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: Weathington, Bart L.
Other Authors: Cunningham, Christopher J. L., Pittenger, David J.
Format: Electronic eBook
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, 2012
Subjects:
Local Note:ProQuest Ebook Central