The new relationship marketing : how to build a large, loyal, profitable network using the social web /

A top social media guru shares the secrets to expanding your business through relationships People have always done business with people they know, like, and trust. That's the essence of ""relationship marketing."" Today, the popularity of online social networking has caused...

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: Smith, Mari, 1966-
Format: Electronic eBook
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, 2011
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Local Note:ProQuest Ebook Central