Recycling & redesigning logos : a designer's guide to refreshing & rethinking design /
This title demonstrates the strategies and processes of successful redesigns and shows readers how to build on the equity the brand already retains to create a fresh look. The case studies feature before and afters of the logos and discuss why the redesign was necessary.
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Full text (MCPHS users only) |
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Main Author: | |
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Format: | Electronic eBook |
Language: | English |
Published: |
Beverly, Mass. :
Rockport Publishers,
2010
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Subjects: | |
Local Note: | ProQuest Ebook Central |