Brain tattoos : creating unique brands that stick in your customers' minds /

Make your brand so strong customers can't get it out of their heads!

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Bibliographic Details
Online Access:	Full text (MCPHS users only)
Main Author:	Post, Karen
Format:	Electronic eBook
Language:	English
Published:	New York : AMACOM, 2005
Subjects:	Brand name products. Branding (Marketing) branding.
Local Note:	ProQuest Ebook Central

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Full text (MCPHS users only)