Marketing for scientists : how to shine in tough times /
"It's a tough time to be a scientist: universities are shuttering science departments, federal funding agencies are facing flat budgets, and many newspapers have dropped their science sections altogether. But according to Marc Kuchner, this antiscience climate doesn't have to equal a...
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Main Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Washington, DC :
Island Press,
2012
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Subjects: | |
Local Note: | ProQuest Ebook Central |