The king of drinks : schnapps gin from modernity to tradition /
Using a focus on the trajectory of commoditisation of gin in West Africa, this book investigates how imported goods acquire specific local meanings. It shows that local consumers, not foreign advertisers, produced the importance of schnapps gin for Africa.
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Full text (MCPHS users only) |
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Main Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Leiden ; Boston :
Brill,
2007
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Series: | African social studies series ;
v. 18. |
Subjects: | |
Local Note: | ProQuest Ebook Central |