Advertising as culture /
ʺThis book is about advertising and culture. Advertising is a significant aspect of modern societies and plays an important part in economic activity. It is a highly visible component of everyday life and increasingly of contemporary culture. The book considers culture as a broad category of human e...
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Format: | Electronic eBook |
Language: | English |
Published: |
Bristol, UK ; Chicago :
Intellect,
2013
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Subjects: | |
Local Note: | ProQuest Ebook Central |