The pleasure center : trust your animal instincts /
Many people believe that pleasure and desire are obstacles to reasonable and intelligent behavior. In The Pleasure Center, Morten Kringelbach reveals that what we desire, what pleases us--in fact, our most base, animalistic tendencies--are actually very important sources of information. They motivat...
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
Oxford University Press, USA,
2008
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| Subjects: | |
| Local Note: | ProQuest Ebook Central |
