Commonsense direct & digital marketing /
Demonstrates how to plan and execute profitable direct marketing campaigns using the media of direct mail, internet marketing, copywriting and design.
Saved in:
| Online Access: |
Full text (MCPHS users only) |
|---|---|
| Main Author: | |
| Format: | Government Document Electronic eBook |
| Language: | English |
| Published: |
London ; Philadelphia :
Kogan Page,
2007
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| Edition: | 5th ed. |
| Series: | Gale virtual reference library.
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| Subjects: | |
| Local Note: | ProQuest Ebook Central |
