Cool capitalism /

Thomas Frank coined the term the conquest of cool. This book shows how this conquest is at the heart of the dynamics of contemporary capitalism. Jim McGuigan argues that 'cool capitalism' incorporates disaffection into capitalism itself.

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: McGuigan, Jim
Format: Electronic eBook
Language:English
Published: London ; New York : New York : Pluto Press ; Distributed in the U.S.A. exclusively by Palgrave Macmillan, 2009
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Local Note:ProQuest Ebook Central