Switching channels : organization and change in TV broadcasting /

Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores.

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: Caves, Richard E.
Other Authors: Guo, Karen
Format: Electronic eBook
Language:English
Published: Cambridge, Mass. : Harvard University Press, 2005
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Local Note:ProQuest Ebook Central