Monetization of Copyright Assets by Creative Enterprises
The objective of this study is to create an awareness of intellectual property rights that are associated with creative activities and to present financial and valuation tools that can enable the quantification of the monetary value of successful creative efforts.
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Online Access: |
Full text (MCPHS users only) |
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Main Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Geneva :
World Intellectual Property Organization,
2014
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Series: | Copyright and Related Rights.
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Subjects: | |
Local Note: | ProQuest Ebook Central |