Signs In Use : an Introduction To Semiotics.

This book cuts across different semiotic schools to introduce six basic concepts which present semiotics as a theory and a set of analytical tools: code, sign, discourse, action, text, and culture.

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Bibliographic Details
Online Access: Full text (MCPHS users only)
Main Author: Johansen, Jørgen Dines
Other Authors: Larsen, Svend Erik
Format: Electronic eBook
Language:English
Published: Hoboken : Taylor & Francis Ltd., 2002
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Local Note:ProQuest Ebook Central